Layout and concept for the new website
Mimmi and Norrsken
2020
Their previous website couldn’t keep up when Norrsken started to expand globally. To match the scope, Mimmi and X did a complete redesign to seamlessly integrate the wide range of activities including VC investments, life-changing events, partners, and co-working spaces in various countries.
Mimmi and X introduced a protruding lemon yellow colour to their black and white identity and replaced the body text Helvetica to Karla - a popular and quirky sans-serif typeface. Grainy filters, big texts, capital letters, giga buttons, thin strokes combined with humour and personal language is what’s needed to create the ultimate Norrsken-feeling.
www.norrsken.org
Mimmi and X introduced a protruding lemon yellow colour to their black and white identity and replaced the body text Helvetica to Karla - a popular and quirky sans-serif typeface. Grainy filters, big texts, capital letters, giga buttons, thin strokes combined with humour and personal language is what’s needed to create the ultimate Norrsken-feeling.
www.norrsken.org
Role: design lead
Delivery: web design inc. layout, colors, typography, member portraits
Delivery: web design inc. layout, colors, typography, member portraits
Credits: Rickard Frank - design & stucture consultant, Erik Isberg - developer, Pontus Hammarström - photographer, Nina Wenström - project lead
Mimmi and X AB
559348-9023
559348-9023
+46 (0) 73 818 18 91
hello@mimmiandx.com
hello@mimmiandx.com
Vetegatan 4
118 59 Stockholm
118 59 Stockholm
Mimmi and X AB
559348-9023
559348-9023
hello@mimmiandx.com
Vetegatan 4
118 59 Stockholm
118 59 Stockholm
+46 (0) 73 818 18 91