Zendr streamlines shipping logistics with a new simple, straightforward identity that reflects the ease of its service.

The custom wordmark, set in Weltkern's Everett san serif font, balances typographic detail with reading comfort. The symbol, created from the wordmark's shapes, features two arrows in two directions and suggests a package in motion.

The colour palette was created to complement their digital platform and make them stand out from competitors, using raspberry red in various shades along with black, white, and beige.

Role: art director, designer
Delivery: visual identity incl. logo, symbol, pattern, colour palette, typography, photo guidelines and graphic manual.